2019
Inter Parfums Inc.
Agency: PG&Co.
CD: Hedwig Ioos
Lily Adridge presents a new line of fragrances, produced in partnership with Interparfums.
We invited Lily’s fans into her world by creating a multi-channel, emotionally rich online experience, grounded in our campaign, “I Am Here.”
With this story, we took followers on a journey through wildflower-studded meadows and the misty peaks of the Smoky Mountains in Lily’s native Tennessee.
contributions
Designed and produced series of Instagram posts.
Produced multiple sets of brand elements and original animations.
Created brand system from established creative direction.
Print production and layout for packaging materials.
Maquette making and package prototyping.
