W Openings

The Gathery team developed an artistic set of service ware for W Hotels to commemorate the opening of their four new halo properties in Melbourne, Osaka, Nashville and Rome.
The plate designs reference patterns and landmarks from each vibrant city, delivered in recyclable packaging inspired by a carry-on suitcase, including custom stickers referencing each of the latest openings.

Away Spa

The Gathery proposed a bold new refresh of the Away brand to respond to the new demands, tastes, and lifestyles of Away Spa patrons. Project deliverables speak through the contemporary language of beauty and wellness, drawing texture and color from natural ingredients used in the spa’s menu of massages, scrubs, and masks. Stunning photography reflects broader, more inclusive definitions of beauty while maintaining the clear and care-free voice of W Hotels

Marriott Breakfast Program

Marriott approached the Gathery to revamp their breakfast program branding at participating Marriott locations. With a focus on natural ingredients, freshly-made hot meals, and customer choice, we proposed a system that brings a premium breakfast experience to hotel guests nationwide.